brand
decides
who
leads
In health,
For health organizations, brand is a business problem. Treat it as one, and you build relevance instead of chasing it. Get it wrong, and the market moves on. Fast.
BRAND
SERVICE OFFERINGS
Consumers are treating healthcare like every other service they buy. And trust—the one asset health organizations have always been able to rely on—is now something they must actively defend.
A brand that leads in this environment isn’t a nice-to-have. It’s the difference between being the choice and being replaced. That’s what Langrand builds: the brand infrastructure that lets health organizations lead. Strategy, story, experience, sales and communications—all working as one coherent force. So your brand is built to lead the market, not explain itself to it.
Healthcare is one of the last industries where “we’ve always done it this way” is still an acceptable business strategy.
That won’t hold. Retail-native competitors are entering the category with different playbooks.
Brands
we work with
Doing great work is never a solo act.
“I don’t think a traditional agency could ever extract all the value they bring to clients, not just in ideas but in results.”
Sean Seitzinger
VP of Brand & Consumer Marketing, Kaiser Permanente
“Langrand is unlike any agency we’ve worked with.”
Jessica Schafer
Former Staff VP, National Accounts Marketing, Anthem
“Langrand completely revitalized our brand and created connections with an entirely new group of patients.”
Sean Burnett
Former VP of Marketing, HCA Houston Healthcare
“We rely on Langrand’s customer experience strategy to navigate the complexities of the healthcare industry.”
Alison Melson
VP, Corporate Marketing, Arkansas Blue Cross and Blue Shield
“‘We Live This’ embodies the true commitment of all the great staff at Harris Health.”
Olga Rodriguez
SVP, Corporate Communications
“Centivo exists because the old health plan model isn’t working. The new brand makes that clearer.”
Ashok Subramanian
Founder & CEO, Centivo
“Langrand has a great ability to deliver work that is provoking and emotionally engaging.”
Kristina Öström
Former Director Brand, Marketing & CX, Neste